Customer stories
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Sweets and cereal wholesaler
Jan 2024

Sweets and cereal distributor's appetite for growth

A LendingCrowd loan will enable this rapidly growing confectionery wholesaler to continue its expansion by taking on more staff and purchasing additional stock and equipment.

Amount
£267,500
Location
South East
Sector
Wholesale
Loan Purpose
Business expansion
Sweets and cereal wholesaler

The opportunity

This rapidly expanding wholesaler specialises in the distribution of American sweets and cereal brands. It was seeking a loan to fund its continued growth by taking on more staff and purchasing additional stock and equipment.

Funding ambitions

This borrower was introduced to LendingCrowd by the business finance specialists at Aurora Capital, who worked with our team to deliver a bespoke loan offer for the client. With its funds in place, the business will be able to pursue its growth ambitions. LendingCrowd was founded in 2014 to provide loans for small and medium-sized businesses throughout Britain. Limited companies and limited liability partnerships can apply for fast and flexible loans from £75,000 to £500,000 – find out more and apply direct at lendingcrowd.com/business-loans

Working in partnership

LendingCrowd understands that partnerships have an important role to play in bridging the funding gap faced by so many SMEs. That’s why we’re pleased to have forged strong links with a growing community of commercial finance brokers and introducers.